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Urban infill, 333 Sherbrooke, Canada Boomer couple with realtor Tarpon Pointe, pool oasis at night Consumer Research Survey Form Consumer Research

Consumer Research

Competitor Tele-Surveys for Homebuilders and Developers

Our competitor surveys are a rich source of marketing information to guide your strategic planning. They identify key success factors driving purchase decisions among homebuyers in competitor communities:

  • Where buyers came from
  • Other communities they considered
  • Length of their home search
  • Demographic and physiographic profiles
  • Key reasons for purchasing
  • How homeowners currently feel about their decision