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Urban infill Inspector Aerial of housing subdivision Home under construction Streetscape, Suburban Atlanta Tarpon Pointe, 3 Condo Towers with Shops, a Restaurant and Marina
 

Operational Services

Website Effectiveness Strategies for Homebuilders and Developers

Our Web services create a framework for establishing objectives, benchmarks and usage targets to gauge the overall performance of your Web site.

Before determining appropriate strategies, we analyze your site to determine how effectively it:

  • Meshes with your overall marketing and positioning
  • Maximizes traffic that fits your customer profile
  • Creates the desired experience for consumers
  • Encourages them to take the next step toward purchasing
 

Our program includes a cost-per-contact modeling system, designed to normalize the relative costs of competing traffic channels.